![]() This requires giving respondents key information and presenting them a wide range of arguments on the issue. The public consultation process has the potential to go beyond the limitations of standard public opinion polls and to widen the scope of possible areas on which the public can be meaningfully questioned. ![]() Standard public opinion polls using representative samples can be an effective means of consulting citizens on issues for which they have already given significant thought. Using standard scientific methods of random sampling, a sample is chosen and subsequently weighted to reflect the population census on all major demographic variables, thus producing an accurate microcosm of the citizenry. Public consultations are conducted with representative samples of the citizenry. ![]() Public consultation is a means to improve democratic governance by helping governments consult their citizenry on the key public policy issues the government faces.
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